2026年是馬年，開年後最被關注的是來自日本的眾議院選舉，高市早苗創下日本政治的傳奇，取得日本史上勝負最分明的國會選舉，以「不勇於挑戰的國家，沒有未來可言」理念，率領幾位40多歲非典型的政治人物，激發選民狂熱的情感認同，讓日本社會的集體焦慮，找到改變的出口。
「馬年」的企業格局，象徵速度(Speed)、突破(Breakthrough)、競爭(Competition)、攻勢與擴張(Expansion)，不確定但充滿動能的局勢(Dynamic Environment)，而「闖」則成為馬年的行動狀態，往未知走、跨過界線，用自己的力量打開一條路。
「闖」的意義，是對恐懼、焦慮的掌握，把未知轉成經驗；闖是成長的唯一方式，逼出潛能與強大；闖是塑造環境，不是環境塑造你，找出自己的路；闖是拓展格局的必要代價，人生才會有成就感。
但「闖」不是衝動，要有策略性的思維，一定要看清現實(Reality)，接受風險不抱幻想；設好底線(Bottom Line)，承受最低風險；全力前進(Execution)，不拖延、不猶豫、不反覆，看到任何可行的新機會，值得衝就要衝。
持續2025年的焦慮時代，川普關稅被判違法，美國與以色列對伊朗開戰，這讓2026年全球地緣政治風險，及全球貿易的不確定性再度升高。但2025年台灣出口額約6,407億美元，年增34.9%，GDP年增長約8.63%，創15年來的新高，由台積電(TSMC)帶領的企業，正在美國、德國及日本開疆闢土，台灣經濟持續展現韌性。
台灣傳統產業一直處於產業規模不夠、面對中國的內捲及競爭、國際市場沒法展開的焦慮，而馬年的「闖」是值得大家思考的年度字，而如何打破舊模式、建立新系統，擴張與展現競爭力，才會有未來「大破、大立、大展」的格局。
The year 2026 is the Year of the Horse. Early in the year, the most notable global political event was
Japan’s House of Representatives election, where Ms. Sanae Takaichi made political history in Japan by winning the most decisive parliamentary victories ever. Upholding the principle “a nation that does not dare to challenge has no future,” she led several atypical politicians in their 40s to inspire strong emotional resonance among voters, providing Japanese society–trapped in collective anxiety–with an outlet for change.
The Corporate Prospects in the Year of the Horse symbolizes speed, breakthrough, competition,
offense, and expansion. It is a dynamic, uncertain yet energetic environment. The keyword for action this year is “venture”–moving into the unknown, crossing boundaries, and opening a new path with one’s own strength.
The meaning of “venture” lies in mastering fears and anxieties, turning the unknown into experience.
“Venture” is the only path to growth–forcing out hidden potential and inner strength. It means shaping your environment rather than being shaped by it, carving out your own direction. It is also the necessary cost of expanding one’s strategic horizon, and only then can one attain a sense of achievement.
However, “venture” is not impulsiveness–it requires strategic thinking. See the reality clearly, accept
risks without illusions. Set a bottom line, ensuring the lowest acceptable level of risk. Execute with full force, without delay, hesitation, or wavering. Whenever a new opportunity appears, if it is worth seizing–seize it.
The atmosphere of anxiety that continued from 2025–such as Trump’s tariffs being ruled illegal and
the U.S.–Israel conflict with Iran that have caused geopolitical risks and uncertainty in global trade to rise again in 2026. However, Taiwan’s 2025 export value reached USD 640.7 billion, a 34.9% annual increase. GDP grew 8.63%, the highest in 15 years. Led by TSMC’s expansion into the U.S., Germany, and Japan, Taiwan’s economy continues to demonstrate strong resilience.
Traditional industries in Taiwan have long faced challenges: limited industry scale, intense internal
competition from China, and the difficulty of expanding into global markets. The Year of the Horse’s keyword “Venture” is worth for deep reflection. Only by breaking old models, building new systems, and expanding to showcase of competitive strength can achieve “Great Breakthrough, Great Establishment, and Great Expansion.”
